This won't be extensive at all, there's a lack of understanding behind what exactly "innovation" means throughout the tech press and media in general. Creating a smartphone with a larger screen doesn't equate to being innovative.
"Illiteracy is the inability to read and write. Though the percent of sufferers has halved in the last 35 years, currently 15% of the world has this affliction. Innumeracy is the inability to apply simple numerical concepts. The rate of innumeracy is unknown but chances are that it affects over 50% of us. This tragedy impedes our ability to have a discourse on matters related to quantitative judgement while policy decisions increasingly depend on this judgement.
But there is another form of ignorance which seems to be universal: the inability to understand the concept and role of innovation. The way this is exhibited is in the misuse of the term and the inability to discern the difference between novelty, creation, invention and innovation. The result is a failure to understand the causes of success and failure in business and hence the conditions that lead to economic growth."
This brief point on the concept of technological innovation speaks volumes, but the entire piece must be read in detail and should likely be required reading for writers of Mashable, WSJ, NYT, and Bloomberg just to name a few. Without providing let alone understanding proper context behind specific words that people use to define progress in technology, the only result is a chorus of distributing misinformation based on one's own lack of understanding. Again here's the link for further reading.